How to get started

Free during beta. When we launch, you’ll keep a grandfathered discount.

No credit card required

A walkthrough from Oliver

Video walkthrough coming here

A personal tour of what happens next

How to get started

Three steps. Then you’re in.

  1. Step 1

    Build your business profile

    Tell Unfair what you sell, how you sell it, and what makes your business different.

  2. Step 2

    We set up your account

    Within 24 hours, you’ll get an email from us when everything is ready.

  3. Step 3

    Connect Gmail

    Sign in with Google, connect your Gmail, and start working from the inbox you already use.

Before you start

Have these ready.

  • Your offers
  • Your ICP
  • Pricing
  • Case studies
  • Your delivery process
  • Your unique mechanism
What to expect

3 outcomes, instantly.

01

A focused sales inbox

See sales conversations, not inbox noise.

Unfair sorts your sales conversations into a dedicated sales folder, away from newsletters, receipts and internal comms.

02

Better replies, faster

Move more deals forward from Gmail.

Get a sharp reply drafted from your own offers, case studies and pricing. You review, edit and send. No more staring at a blank reply.

03

LEAD MEMORY

Never lose the detail that closes the deal.

Unfair remembers what every lead tells you and logs it automatically: pain points, budget, timeline, objections and next steps. No manual CRM updates.

Safety

Is it safe?

Unfair is built to help you reply better, not take control away from you.

Unfair never sends emails.

It only creates drafts. You review and send every reply yourself, so you always stay in control.

Minimal Gmail access.

It reads your email threads and creates draft replies. It does not access contacts, Calendar, Drive, or any other Google service.

Your data stays yours.

Your email data is not used to train models, sold, or shared. Data is encrypted in transit and at rest.

Who to contact

Questions? Talk to the person building it.

Oliver Ingemann

Oliver Ingemann

Founder, Unfair.app

Ready to get unfair?

Start with your business profile. We’ll take it from there and email you within 24 hours.

Free during beta · No card required